2022 Leaders Day Talk | 48:24 | Admissions, Leadership & Strategic, Marketing & Growth
Summary
This talk will cover the process The Ambrose School uses to walk families through initial interest in Ambrose to their first day on campus. We’ll go over our target demographic, how we target our marketing to that demographic, the materials we share before initial application, our tours and open houses, our application, to family interviews and student testing. We finish with how we say “Welcome to Ambrose” or how we say “no thank-you”.
Speaker
Michele Vernon is the development & admissions director at the Ambrose School in Boise, Idaho. She began working at The Ambrose School in 2015. Michele was drawn to the classical Christian model and the focus on virtuous character and soul formation and equipping each student to fulfill God’s unique call for their life. Michele is married to her husband, John, and together they have two sons.
Additional Materials
The Association of Classical & Christian Schools presents Repairing the Ruins, the ACCS annual conference, copyright ACCS. You may make additional copies of this recording for use by your school but please do not sell any copies of the recording, or post it on the internet.
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