2019 Workshop Talk | 01:00:14 | Fundraising & Development, Marketing & Growth
Summary
Whether you are a parent, teacher, or board member that God is calling to begin a new school or an established school administrator, most school leaders desire to establish schools and employ school systems that will last the test of time. Planting and growing successful schools requires foresight and planning—just the same as planting and growing a thriving garden. Boards and administrators will want to begin with the end in mind, which necessitates deliberant and prudent long-range preparation. This type of “gardening” will produce healthy growth and increase student enrollment. Since school growth is determined by every element from advertising to actuality, what purposeful and decisive steps can school administrators take to promote and even ensure growth? This presentation will review many of these elements and will offer sound, useful, and tried-and-true strategies for growing “God’s Garden”—your school. In addition, several unique and fun
marketing activities will be introduced that could easily fit any size school and budget.
Speaker
Dr. Pamela McKee has been involved in Christian and classical education for more than twenty years. She served as head of school at Evangel Classical Christian School in Alabaster, Alabama, for thirteen years—growing the school from 53 to over 300 students. For the past six years she has served as head of school at Bayshore Christian School in Fairhope, AL, where student enrollment has increased from 165 to an anticipated 445 this fall . Dr . McKee is a self-proclaimed lifelong learner—earning her BA in Christian education and sociology at Huntingdon College, MA, in educational leadership at Covenant College, and EdD in educational leadership at Liberty University . She and her husband Jeff have two sons: Dustin, a software engineer, and Landon, a graphic designer, who is married to Rebekah . They have three beautiful grandsons, Graham, Caleb, and Isaac . Dr . McKee enjoys pickle- ball, traveling, and reading . She has served on several ACCS accreditation teams and has presented on topics such as training your school board, pre-millennial teachers, technology In the classroom, and growing schools.
Additional Materials
The Association of Classical & Christian Schools presents Repairing the Ruins, the ACCS annual conference, copyright ACCS. You may make additional copies of this recording for use by your school but please do not sell any copies of the recording, or post it on the internet.